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Advertisements

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Title: Advertisements
Description: These sites focus on advertisments and how to identify intended messages conveyed through oral and visual media. Lesson plans, classroom activities, interactive games, pictures, and video clips are included. There is a link to the eThemes resource on Writing Advertisements.
Grade Level: 2, 3, 4, 5, 6
Resource Links: ThinkQuest: Advertising
This student-created website provides information about components used in advertising.

CARU-Children's Advertising Review Unit
Read some guidelines and activities for parents to teach kids about advertising which can adapt to classrooms. Strategies for drawing children into the process of examining advertisements and what to look for in ads are included.

Classic and Contemporary Advertising Techniques for Print, TV, Web
Find out about different techniques used in advertising. Pictures and video clips are included. NOTE: This site is a sales site.

The Target is You!: Alcohol Advertising Quiz
This interactive quiz is designed to increase students' knowledge and understanding of alcohol marketing aimed at youth in Canada. Explanation is provided for each question.

Privacy Playground
This interactive educational game helps to teach kids how to spot online marketing strategies, protect their personal information and avoid online predators.

Kids, Alcohol and Advertising Messages About Drinking
This theme consists of four lessons which include activities that help students understand of different messages that are delivered by different groups about alcohol. Other related lessons are located on the right menu.

Ad Access
This database compiles ads from different media. You browse the ad by categories or keywords.

You Want to Sell Me What? The Many Forms of Advertising
This lesson plan aims to help students understand the purpose of advertising mediums and how to determine attributes of advertisements by using focus questions.

eThemes Resource: Writing: Advertisements
Explore these web pages to learn how to write good advertisements. Find out what the target audience is, how to create a right appeal, and what words to use for a successful advertisement. Includes quotes on advertising by David Ogilvy, lists of top advertisements and slogans, lesson plans, work sheets, and in class activities. Includes a link to the eThemes resource on persuasive writing.

Education Standards: Standards have not been assigned for this resource. If you are an eMINTS teacher and standards have not been defined for your state, click the button below to request that they be assigned to this resource.
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Reviewed December 7, 2004.

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